Congress booths
Touchscreens where HCPs explore the MoA on their own and get answers when the booth is busy.
Interactive medical animation 3D medical animation that explains your MoA through an AI technical expert. 24/7, in any language. Try this demo
Healthcare professionals explore the cell, the target or the device in 3D, and ask questions to an AI expert trained only on your approved scientific content. On your website, at congress booths and on MSL iPads, in their own language.
Pick your industry and the page adapts
[Image: cell opened in layers, with the drug binding to its target receptor. Reference: Novartis 3D cell models]
Interactive MoA · ask in any language
HCP · Where exactly does the molecule bind?
AI expert · Here, on the extracellular domain of the receptor. I’m isolating it so you can see how binding blocks the signalling pathway.
Life sciences and medtech clients of Pixel Dreams
NOVARTISPFIZERABBOTTMEDTRONICZEISSWERFENSYSMEXHIPRAHARTMANN
What it is
What is interactive medical animation?
A medical animation the viewer controls. Instead of watching a fixed video, the doctor, rep or patient rotates the 3D model, opens it layer by layer and chooses what to see next, so each person explores the science at their own pace and depth.
Ask3d.ai adds a conversation: an AI expert that answers questions about the mechanism of action or the device and shows the answer in 3D.
| MoA video | Interactive + AI | |
|---|---|---|
| Who controls it | The editor | The viewer |
| Depth | Same for everyone | Adapts to each question |
| Questions | Need a rep or MSL | Answered on the spot, 24/7 |
| Languages | One per version | Any, from one experience |
| Insight | Views | What HCPs actually ask |
How it works
Ask the mechanism of action.
- 1
The HCP asks
By voice or text, in their own language, at the booth, on the website or with the MSL.
- 2
The 3D model responds
The cell opens, the target is isolated and the pathway animates step by step.
- 3
The AI expert explains
Using only the scientific content your medical team has approved.
Sample conversation
How is this different from the previous generation of treatments?
AI expert · Earlier treatments acted downstream. This molecule blocks the receptor itself, so the signal never starts. Let me show both pathways side by side.
Isolated: receptorAnimation: pathway comparison
¿Me lo explicas en español?
AI expert · Claro. La molécula bloquea el receptor, así que la señal no llega a iniciarse…
Illustrative content: the real expert answers from each client’s approved materials.
Where it’s used
One experience, every channel your science needs.
Built once and reused on every channel, then updated as your data and indications evolve.
MSLs and medical reps
A tablet experience for scientific conversations that goes as deep as each HCP wants.
HCP websites
A 24/7 scientific resource for healthcare professionals, in every market’s language.
Training and launches
Onboard sales and medical teams on a new indication before launch.
Device training
Device simulators for surgeons, clinics and technicians, also in augmented reality.
AR training →Patient education
Clear, visual explanations of a condition or procedure for patients. [Confirm scope per market regulation]
Who it’s for
Built for pharma, biotech, medtech and diagnostics.
[Image: cell and molecular pathway]
Pharma and biotech
Mechanism of action and mechanism of disease for medical affairs, brand and launch teams.
References: Novartis, HIPRA, Pfizer[Image: aesthetic or surgical device, opened]
Medical devices
Device simulators that show how it works inside, how to use it and how to maintain it.
References: Cocoon Medical, Zeiss, Medtronic, HARTMANN[Image: diagnostic analyser with AR overlay]
Diagnostics and lab equipment
Analysers and lab systems explained part by part for sales, training and service.
References: Werfen, SysmexScientific accuracy
An AI that only says what your medical team has approved.
In life sciences, an answer is only useful if it is accurate and compliant. The AI expert is trained exclusively on your approved materials and its answers are reviewed before launch. [Confirm review workflow]
Approved content only
The knowledge base is your SmPC, scientific publications and approved messages. Nothing else.
Ready for medical and regulatory review
Scripts, 3D content and answers are documented for your internal review process. [Confirm MLR/PRC support]
Clear limits
Off-label or out-of-scope questions are declined and routed to your medical information team. [Confirm behaviour]
Process
From learning objectives to launch.
- 01
Learning objectives
What each audience must understand.
- 02
Scientific script
Built from your references and validated with your team.
- 03
3D and animation
Accurate, photorealistic models ready to explore layer by layer.
- 04
AI expert training
On approved content, with answers you review.
- 05
Launch and updates
Web, booth and tablet, updated under the monthly licence.
Demos by industry
See how it explains your industry.
Pick an industry and watch a short video demo of what the avatar would do with a product like yours.
Life sciences: the mechanism of action in 3D
Explain mechanisms of action, biological processes and lab products to doctors, researchers and sales teams.
Pixel Dreams references: 3D cell models for Novartis and HIPRA.
See the life sciences solution →FAQ
Interactive medical animation, answered.
Looking for medical animation videos? Visit Pixel Medical Animation. [Link: pixel-medical-animation.com]
How is it different from a mechanism of action video?
A video tells the same story to everyone. An interactive medical animation lets each viewer explore the parts they care about and, with Ask3d.ai, ask questions and get answers shown in 3D.
How do you ensure scientific accuracy?
We build from your references, validate the script with your team and train the AI only on approved content. Your team reviews the experience before launch.
Can it go through medical, legal and regulatory review?
We document scripts, visuals and answers so they can be submitted to your internal review process. [Confirm MLR/PRC and Veeva support]
Which languages are available?
The AI expert answers in the viewer’s language from a single experience. We agree the priority languages for your markets during setup. [List available languages]
Which devices does it run on?
Web browsers, congress touchscreens and tablets, with augmented reality on mobile. [Confirm offline mode for booths]
How long does a project take?
Typically [X–Y weeks], depending on scientific complexity and review cycles. For a congress, we plan back from the event date.
How much does it cost?
A one-off setup, based on scientific and 3D complexity, plus a monthly licence for hosting, updates and support. You receive a fixed proposal after the briefing.
Can it be updated with new data or indications?
Yes. Content and knowledge updates are included in the monthly licence, so one experience can serve several congresses and launch phases.